I thought marketing booze to teens was over the top until I had a look at this. A Japanese company Sangaria is making a run at the younger set with near beer for their tippy cups. The Kodomo no nomimono is conveniently available for kids in 6-packs. The You Tube video is worth a peek – I just couldn’t figure out whether to be entertained or frightened. Those in the know say that there’s no need for alarm. It’s all part of the Japanese culture.
Tip to Giggle Sugar.